Paliar Tribal
in Westernghat – Sathuragiri Hills
ü Cluster development initiated with RAMCO.
ü Skill training imparted on
§ Honey processing, Mushroom
Cultivation, Herbal extraction, Herbal
Instant Agarbatti
ü Already created Raw material bank for minor forest
produce
ü Established permanent marketing
centre in the foot hills of sathuragiri
ü Supported tribals to participate in Trade Fair at
Madurai
ü Eliminated middle men exploitation through
organized trading of herbal produce
ü Model mushroom farms Created in four
settlement areas
ü Model herbal garden started in a
small way
ü All the products were sold under one brand –
Paliyar Brand
ü Exclusive Brand created for each
product
ü Marketing tie –up established
ü Involved CSIR scientist in value addition. Scientist visited the tribal region
ü Started Broom manufacturing
activities
ü Production of Herbal products started
ü Common procurement of minor herbal products
initiated
ü Attempted to get an export order for
herbal agarbatti from Australia
ü Tribal herbal agarbatti was made as
gift article and distributed as gift in
marriage function
ü Linkages created with herbal cluster
Chennai.
ü Presently 100 families benefitted in
four tribal settlements in four regions
ü Model herbal garden established in
MSME-DI